IKEA The dreaded blue box of doom, Opens 6/18

I don't really want to start a rant on the horror of Ikea. Yeah, it sucks, but it's there now and I'll probably go at some point and buy a crappy bookshelf that will end up falling apart in a year.
I'm honest with myself about it. So here's the info:

http://info.ikea-usa.com/brooklyn/

Do you think they'll get the hordes of people camping out today like they think they will?

Customers can begin lining up at IKEA Brooklyn at 9am on Monday morning, June 16, 2008—in advance of our June 18, 2008 opening. We are going to be doing something special for everyone on opening morning so you do not have to be the first, second, or third customer in line in order to share in the fun. (There will be no specific prize given to just the first, second, or third customer in line.) Keep checking for updates!