Today's article about PLG

For better or worse, Crown Heights is now "developed" (this is a somewhat PC way to say "gentrified") to the degree that it is losing the media spotlight.

PLG is now a neighborhood that developers feel they can successfully pitch to young, salaried, highly educated professionals with either no children, or children under age 5.

Have $3500 a month to spend for housing? Can't afford Crown Heights west of Utica, but want to? I have a neighborhood for you!

It will soon be just like Crown Heights!




http://therealdeal.com/issues_articles/neighborhood-dive-a-well-kept-brooklyn-secret-is-out/

If PLG were such a "well-kept secret", MTOPP wouldn't have been have been fighting mad (sometimes literally!) at the CB9 meetings.

A "secret" is like "beauty".

It is in the eyes of the beholder.

Many people go through life believing that things they do not know are "secret".

They may be prone to believing that The Real Deal is disclosing something new, and for their eyes alone.

or, um, Curbed:

http://ny.curbed.com/archives/2015/06/03/the_best_new_york_city_neighborhoods_for_renters_right_now.php#more

Here's a website likely created by real estate interests, to counter the concerns of potential tenants that there isn't much to do in the neighborhood:

http://www.onthegrid.city/new-york/prospect-lefferts-gardens/

The agents could simply link the site on all of their ads for properties in the area.

Psst...they left out that the Food Sermon is in Crown Heights, as is BBG.

How does one mention BBG without mentioning the Brooklyn Museum?

Nice effort thoughj.

I've been seeing PLG referred to as a "well-kept secret" since before I bought my house here 40+ years ago. 

BTW PLG has a very different history from Crown heights and has never "needed" gentrification.

It just goes round and round.

Although you didn't come of age the 80s, you might enjoy this song.

Not my favorite era for music, but it's true that what goes around comes around.

Arguably, that band was among the worst the 80s generated.  

Although, as discussed above, some people might find them a secret, beautiful, and/or lacking things to do.

BUT, unlike PLG, I doubt that anyone has been calling them a well-kept secret for many years.

Having spent MANY years publicizing my neighborhood I find it irritating to read references to it being "a well-kept secret" over and over again, year after year.

Those most susceptible to such advertising lack knowledge on many subjects.

The knowledge of the student does not always reflect on the skills of the teacher.

"A well-kept secret is out" is just marketing spiel.  It's a headline intended to make one read the words underneath.  

What I'm guessing is the reality here is that it's a neighborhood ignored by less and less of the real estate industry than in the past.

Thanks for the Ratt video, whynot.  

It's funny how little the band members look to me.  Are they all very short, or is that an illusion?

The WSJ on PLG:

http://www.wsj.com/articles/prospect-lefferts-gardens-gentrifies-1442570400