The shell that was 681 Franklin (f/ka "yard sale")

Going up...

Now at terminal height

Glass windows in. Drywall and electrical as well.

Occupancy late Fall 2016?

Now leasing: https://www.cityrealty.com/nyc/market-insight/rental-building-offers/crown-heights/leasing-begins-681-franklin-crown-heights/7662

Five years ago I was paying those 1BR prices for a 3BR (in an older building, with a much worse layout) around the corner from there on President. Amazing.

New construction is always pricier. And we'll see if they get their target prices in this market, too— check out the repeated rent cuts these apartments took to lease out:

http://streeteasy.com/rental/1911246

Lots of cuts here as nothing is leasing, too—

http://streeteasy.com/building/473-park-place-brooklyn

Yup. Some of the new large buildings in the area now give themselves up to a year to fully lease up, and include one month free.

I looked at a few units here and it is BAD - cramped spaces, terrible layouts, very little storage, and way too many "trendy" features and fixtures.

Both units I saw open to windowless living/dining rooms with French doors to a bedroom.

The bedrooms have windows overlooking Franklin, are very small (maybe 9' x 10') , and have one small closet (approx. 4 linear feet). The bedroom also has access to a teeny tiny sliver of a balcony that you share with your neighbor.

One unit was a duplex with a half bedroom (no door to the room or closet) up a very narrow and steep staircase off of the living room.

Like several new buildings in the area, they may be built for a demographic that will stay less than 2 years, has no children, has very little furniture, and an active Seamless account.

Yeah, super easy commute to Wall Street and other areas with $$'ed and long-hour'ed jobs.

Soon to have an upscale nail salon.    (photo not by me)

That nail salon also has a location on Vanderbilt in prospect heights. Suppose this is their second.

The other 'upscale' nail salon in the area - on St. John's and bedford - is also a second location... for a salon with its first location in Park Slope.

Each neighborhood now has a similar clientele, so expansions seem logical.

...the transition of this lot from one that was literally hazardous to pedestrians, to one that caters to peds with lots of disposable income and particular preferences, has been fun to watch.

Not that I love the style of this building, but I'm excited about this! Honey on Vanderbilt has a good reputation.

This will be their 3rd location. They recently opened a shop on myrtle and hall near Pratt in Clinton hill. I work in that area. Location seems nice but over priced services. @downinthecrown if you're looking for a good nail salon there's free edge on sterling near Washington. Finally went there. The owner is very sweet and they have good specials. Got my nails done Saturday and they're still in good shape.

Walked past Honey (the nail salon) and they're open!

The fancy nail salon by Manhattanville Coffee seems busy, so it would surprise me if Honey experiences similar success. http://www.brooklynian.com/discussion/44151/167-rogers-aka-764-st-johns-got-flipped-and-is-now-manhattanville-coffee