717 Franklin Avenue.
...which used to be a tattoo parlor, then a salad bar, then a popup clothing store
It will open next week:
The name certainly is fun, but I wonder if they will get a cease and desist letter for trademark infringement.
My very smart wife reminded me that trademark infringement relates more to market confusion, so unless this place starts producing films (or if Harvey Keitel decides to start a brand of hot dogs), they will probably be ok. This is more of a copyright issue, however who knows if whatever studio this is will care to go after them. But patent trolls these days do cease to amaze me.A better example of trademark infringement would be this place in South Williamsburg: http://www.yelp.com/biz/toys-4-u-brooklyn-2