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Greenwa$hing is just another marketing scam. — Brooklynian

Greenwa$hing is just another marketing scam.

I despise the "greenwashing" of everything. To be truly "sustainable" would mean not buying most of this new frivoulous crap. Truly, from New York Mag, to New York Post, they have special "Green Sponsors," companies that are so afraid of NOT being "green" that they advertise to get their "up$cale" audience. Greenopia actually admits they're looking for the $$$.
Buy an organic candle for only $44.00! made with all natural ingredients! Give me a fkn break. I LOATHE the green movement, and was "Eco-minded" decades before this bullsht. The $mug cloud is suffocating, and getting rich off of this frivolity.
Below, an example of another company trying to cash in on the $reen Movement. Get li$ted in their guide! Made with Recycled paper!
What a waste...


Dear Greenopia friends, we invite you to connect with our loyal green audience by advertising in our email newsletter.

Greenopia's email newsletter will be issued 05/05/09. We have effective advertising space available to reach our list of savvy, upscale, eco-conscious green consumers.

Circulation of the Greenopia Consumer Newsletter (GCN) is growing every month. Circulation last month was 6,203. We are projecting a circulation of 6,664 for the 05/05/09 GCN.

We are offering advertising rates based on last month's circulation (see below) for orders received by 04/27/09.

Here are feature highlights of the Greenopia Consumer Newsletter:

http://www.greenopia.com/USA/newsletter/ny_04_09.html

Skyscraper 160x600 jpeg, gif, no larger than 40k

$236.00

4/27/09

Comments

  • Please add Pomegranate and everything that "improves focus" to your rant. Thanks
  • People trying to make a buck off environmentalism doesn't really bother me.

    Some of it is legit, and for environmentalism to truly take hold it has to be profitable.
  • whynot_31 wrote: Please add Pomegranate and everything that "improves focus" to your rant. Thanks
    I disagree - big thumps up for pink Vitamin Water ("Focus") and for gingko biloba. They've gotten me through many a work day!
  • danielle123 wrote: [quote=whynot_31]Please add Pomegranate and everything that "improves focus" to your rant. Thanks
    I disagree - big thumps up for pink Vitamin Water ("Focus") and for gingko biloba. They've gotten me through many a work day!

    but buying vitamin water just creates more plastic garbage!
  • vidro3 wrote: [quote=danielle123][quote=whynot_31]Please add Pomegranate and everything that "improves focus" to your rant. Thanks
    I disagree - big thumps up for pink Vitamin Water ("Focus") and for gingko biloba. They've gotten me through many a work day!

    but buying vitamin water just creates more plastic garbage!

    better separate "green" from "tasty" when making the case
    :D

    Greenwashing sucks, actual enviro-friendly does not suck.
    The point made seems overly broad to me, but . . . ?
  • Its all psychological:
    If you believe buying something with a green colored package save the earth ....um, ok.

    If you believe that this month's magic fruit makes you smarter ...um, ok.

    I personally believe that the best thing I can do for the earth is not populate it with yet another child. Think of all the crap the non-existent child won't consume.
  • I avoid everything with the words; green, eco friendly, save the planet, sustainable etc etc. Same with Organic. I buy just a few organic items. It's on almost everything.
  • damn. thank you. how could I have been so blind?
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